seo in B2B Design

Original Post  - Oct 30, 2007

You’ve seen those flashy (pun intended) sites covered in animation and sound. Sure they seem slick and sophisticated, but do those really work in the B2B environment? Let’s take a look at some of the issues:

• According to Adobe (the maker of Flash), 99% of Internet viewers have Flash installed.
• Flash content is not accessible by search engine crawlers, making it invisible to search engines (doesn’t help SEO).