B2B Micro-blogging - Pownce

Original Post - April 2, 2008

Pownce, similar to Twitter, allows you to send short messages to your friends or colleagues or to your Pownce profile page. Pownce has additional functionality to send files, links and events. You can also sub-divide your colleage or friends list into different groups to send different things to different groups. However, unlike Twitter, Pownce does not (as of yet) have functionality to update from your phone by text messaging. They do have a bare-bones mobile site which is ok. Pownce also does not integrate into your website or blog to show your “pownces”.

For the B2B marketplace, Pownce could be useful for conducting online meetings or events (reasonably small groups). If you do not currently have a blog, and don’t want to or have time to write long posts, Pownce could be an alternative - as long as you’re not interested in typical web statistics. The integration of messages, links, files, events and comments provides a very robust, conversational micro-blogging platform.

Pownce is relatively new to the micro-blogging marketplace - created in June 2007 and available publicly in Jan 2008. With the ability to send a feed to a blog and the ability to post via text messaging from phones, Pownce could become the platform-of-choice for the B2B marketplace.